This analysis will help you determine if you have enough skills to be successful in this career, and if not, what skills you need to work on.
Bright Outlook
New job opportunities are very likely in the future.
Bright Outlook Category: Grow Rapidly
This career will grow rapidly in the next few years.
Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.
Manage tracking and reporting of search-related activities and provide analyses to marketing executives.Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.